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The Chino Story: From Bean to Cup
In many ways, our story stems back as far as the 15th century, when the first accounts of the care and expertise that went into the roasting and brewing coffee beans were created. Since then, the sweet, warm aroma of coffee has been drifting across miles and millennia, until it first piqued the interest of the founder of Chino and inspired him to master his own craft with this magical brew.
His idea was simple – and, of course, dreamed up over the rich steam of a cup of coffee: to create a coffee that captures those indescribable qualities we enjoy in the most luxurious brews, but which is appropriate for everyday life. In essence, to develop his own craft from bean to cup, inspired by both its immense history and the ways in which we enjoy coffee today.
The road to Chino’s Coffee was not always straightforward. Plenty of trial and error was needed before we hit upon the distinctive, luxurious flavour now echoed in every cappuccino, espresso, and instant coffee brewed across the world – morning, noon, and night.
Involving ourselves in every step of the process made sure that we could promise our loyal customers consistency, and that same unique taste in every order. And, as more and more people tasted Chino’s Coffee, we began to grow our line, and to create our own range of accessories and machines to ensure that the highest quality coffee is always within reach.
Our Coffee
The beating heart of Chino’s coffee is our shared passion for the drink – that, and the unique, secret recipe that our team has guarded closely for more than a decade.
Our inspiration stems from our love of coffee, and from our travels across the globe – from Cyprus, where we first unveiled our iced coffee back in 2001.
Our advanced freeze-drying technology creates the same unparalleled taste in every cup of our Freeze Dried Instant Coffee, carefully preserving more of the aromas and flavours we prize.
Our Granita Coffee Powder Frappe Chino evokes memories of those peaceful, midday strolls along the Mediterranean coastline; cold, creamy, and easily prepared at home, it is the true star of our extensive range of ice drinks.
Whether you are looking for a quick fix of an indulgent brew, our range of coffee includes Dark Roast Espresso Coffee, Classic Filter Coffee and Pralina flavoured Filter Coffee – all of which are created to the high standard that has defined Chino for more than a decade.
Businesses and coffee lovers alike can purchase from our full range of coffee online.
The Benefits of Instant Coffee
Aside from offering everyday convenience without sacrificing on quality or taste, there are numerous benefits to indulging your passion for coffee with a cup of instant.
- Your Liver
There are numerous studies demonstrating the potential for coffee to help keep our livers healthy, by slowing down the development of a number of common liver issues such as fibrosis, cirrhosis and cancer.
- Your Brain
From giving your memory a boost to improving concentration, that morning coffee is doing wonders for your brain. The caffeine in your cup provides an excellent boost to the body’s natural dopamine production – a hormone that helps you stay focused for longer throughout the day.
- Your Body
Coffee is a stimulant that works on more than just your energy levels. It can also promote a faster metabolism, and enable you to feel more energised for your trip to the gym – some say between 5-15% more than you would without that espresso in your system.
- Your Overall Health and Wellbeing
There are many studies extolling the benefits daily coffee intake holds for our overall health and wellbeing. From lowering the risk of diabetes to increasing serotonin (the happiness hormone), there are plenty of reasons to be grateful for this wonderful drink.
At Chino, our unique story shines through in every cup – one defined by the complex history of coffee, and our mission to enable anyone to achieve an unrivalled flavour, every day.

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